Jim E. Mora bigraphy, stories - United States Marine

Jim E. Mora : biography

May 24, 1935 -

James Ernest Mora (born May 24, 1935) is the former head coach of the USFL's Philadelphia/Baltimore Stars and the NFL's New Orleans Saints and Indianapolis Colts. He played football at Occidental College where he was also a member of the Alpha Tau Omega fraternity. His son Jim L. Mora is the current head coach of the UCLA Bruins.

As an NFL coach, Mora is well known for turning two of the NFL's consistently losing franchises into perennial post-season contenders, his lack of success once he got his teams to the playoffs, and his often impassioned post-game tirades and press conferences, including his oft-quoted "Coulda, Woulda, Shoulda," "Diddly Poo," and "Playoffs?" tirades.

He holds the NFL record for most regular season wins ever by a coach who did not win a playoff game in his career (125), although he did win two titles in the USFL.

NFL Head coaching record

Team Year Regular Season Post Season
Won Lost Ties Win % Finish Won Lost Win % Result
NOR 1986 7 9 0 .438 4th in NFC West - - - -
NOR 1987 12 3 0 .800 2nd in NFC West 0 1 .000 Lost to Minnesota Vikings in NFC Wild-Card Game.
NOR 1988 10 6 0 .625 3rd in NFC West - - - -
NOR 1989 9 7 0 .562 3rd in NFC West - - - -
NOR 1990 8 8 0 .500 2nd in NFC West 0 1 .000 Lost to Chicago Bears in NFC Wild-Card Game.
NOR 1991 11 5 0 .688 1st in NFC West 0 1 .000 Lost to Atlanta Falcons in NFC Wild-Card Game.
NOR 1992 12 4 0 .750 2nd in NFC West 0 1 .000 Lost to Philadelphia Eagles in NFC Wild-Card Game.
NOR 1993 8 8 0 .500 2nd in NFC West - - - -
NOR 1994 7 9 0 .438 2nd in NFC West - - - -
NOR 1995 7 9 0 .438 5th in NFC West - - - -
NOR 1996 2 6 0 .250 (resigned) - - - -
NOR Total 93 74 0 .556 0 4 .000
IND 1998 3 13 0 .188 5th in AFC East - - - -
IND 1999 13 3 0 .813 1st in AFC East 0 1 .000 Lost to Tennessee Titans in AFC Divisional Game.
IND 2000 10 6 0 .625 2nd in AFC East 0 1 .000 Lost to Miami Dolphins in AFC Wild-Card Game.
IND 2001 6 10 0 .375 4th in AFC East - - - -
IND Total 32 32 0 .500 0 2 .000
Total 125 106 0 .541 0 6 .000
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